Success in Brazil is all about who you know.
I’ve never been a great natural networker, maybe it was due to me being a bit of a homeschooled goober growing up or possibly due to the fact that I didn’t see the importance of it…
Whatever the reason, I did the ol’ proverbial face-plant after arriving in Brazil!
Because being self-reliant is something that only functions in “cold” countries, whereas being inter-reliant is vital to success in Brazil. You see, at the core of the Brazilian society lays a strong social inter-dependance that makes relying on each other necessary. Some say that this inter-dependance has come about due to unreliable social services and governmental bureaucracy, others say that it is just the way Brazilian people are.
Either way, this is something that hit me like a ton of bricks about it’s importance lickity-split after arriving in Brazil. It’s the catalyst to your job opportunities, getting things done and having a happy, fulfilled life in Brazil.
So without further ado, here’s 3 tips to get you up and building a successful network – or as Brazilians refer to it “amizades” (friendships).